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creator of advertising [1 record]

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Alphabetical list of terms

Record 1 2014-11-10

English

Subject field(s)
  • Occupation Names (General)
  • Advertising
  • Motivation and Advertising Psychology
CONT

The creator of advertising, unlike the reporter, the editor, or commentator, needs to remember that his creative effort must do more than merely inform or entertain.

French

Domaine(s)
  • Désignations des emplois (Généralités)
  • Publicité
  • Motivation et psychologie de la publicité
CONT

Si les annonces et les films sont l'œuvre de bons créateurs publicitaires [...] il est du plus haut intérêt de pouvoir comparer les performances des meilleures annonces et des meilleurs films qu'une agence [...] est capable de produire.

Spanish

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