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distribution strategy [1 record]

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Record 1 2002-07-24

English

Subject field(s)
  • Merchandising Techniques
CONT

What's your distribution strategy? Part of the challenge of marketing is figuring out which distribution method to use for your business. As soon as you decide which business or product category to compete in, distribution decisions must be made upon what your competition is doing.

French

Domaine(s)
  • Techniques marchandes
DEF

Stratégie destinée à mettre an application la politique de l'entreprise quant au choix des canaux de distribution d'un produit ou d'un service, dont le but principal est d'atteindre les consommateurs visés en fonction de la nature du marché.

Spanish

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