TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

early adopter [1 record]

Record 1 2011-09-14

English

Subject field(s)
  • Marketing
DEF

One who adopts a new product as soon as it becomes available.

French

Domaine(s)
  • Commercialisation
DEF

Personne qui adopte un nouveau produit peu de temps après son apparition sur le marché.

Spanish

Campo(s) temático(s)
  • Comercialización
DEF

Consumidor que suele adquirir productos o servicios, especialmente tecnológicos, antes de que se hagan masivos en el mercado.

OBS

La Fundación del Español Urgente (Fundéu BBVA), con el asesoramiento de la Real Academia Española, recomienda que, en lugar del anglicismo "early adopters" se usen los equivalentes en español "usuarios pioneros" o "clientes madrugadores".

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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