TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

electronic advertising [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2011-01-11

English

Subject field(s)
  • Advertising Media
  • Panels and Supporting Framework (Electronics)
DEF

Advertisements making use of neon signs or lights, and capable of movement by electric impulses.

OBS

General term referring to television, radio and other electronic based media.

French

Domaine(s)
  • Supports publicitaires
  • Panneaux, cadres et supports (Électronique)
CONT

Publicité lumineuse animée électroniquement; éléments de signalisation (enseignes, lambrequins).

CONT

La publicité lumineuse pour Citroën sur la tour Eiffel.

OBS

La tour Eiffel, en 1937, s'illumine de milliers d'ampoules pour la publicité de Citroën.

OBS

La publicité effectuée au moyen de motifs émettant leur propre lumière, par ampoules ou par tubes (néon ou fluorescents). Les catadioptres qui réfléchissent la lumière mais ne la produisent pas, ne relèvent pas de la publicité lumineuse.

Spanish

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