TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
introductory price [1 record]
Record 1 - internal organization data 2004-05-17
Record 1, English
Record 1, Subject field(s)
- Marketing
- Market Prices
Record 1, Main entry term, English
- introductory price
1, record 1, English, introductory%20price
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Price fixed for a new market in which a company wishes to launch a product previously launched in other areas. It is usually slightly lower in order to favour initial sales, although a skimming strategy may also be adopted. 2, record 1, English, - introductory%20price
Record number: 1, Textual support number: 1 OBS
introductory price: term and definition reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 3, record 1, English, - introductory%20price
Record 1, French
Record 1, Domaine(s)
- Commercialisation
- Prix (Commercialisation)
Record 1, Main entry term, French
- prix de lancement
1, record 1, French, prix%20de%20lancement
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Prix incitatif, annoncé comme tel au moment de la mise en vente d'un nouveau produit ou d'un nouveau service, généralement inférieur à celui qui suivra la période de lancement. 2, record 1, French, - prix%20de%20lancement
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Comercialización
- Precios (Comercialización)
Record 1, Main entry term, Spanish
- precio de introducción
1, record 1, Spanish, precio%20de%20introducci%C3%B3n
correct, masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- precio de lanzamiento 2, record 1, Spanish, precio%20de%20lanzamiento
masculine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Precio que se fija para un nuevo mercado en el que se quiere introducir un producto previamente lanzado en otras zonas. Suele ser ligeramente inferior, para favorecer las primeras compras, aunque también se puede seguir una estrategia de desnatado. 3, record 1, Spanish, - precio%20de%20introducci%C3%B3n
Record number: 1, Textual support number: 1 OBS
precio de introducción: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 4, record 1, Spanish, - precio%20de%20introducci%C3%B3n
Copyright notice for the TERMIUM Plus® data bank
© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
Features
Language Portal of Canada
Access a collection of Canadian resources on all aspects of English and French, including quizzes.
Writing tools
The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.
Glossaries and vocabularies
Access Translation Bureau glossaries and vocabularies.
- Date Modified: