TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

loyalty card [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1999-11-08

English

Subject field(s)
  • Commercial Establishments
  • Sales (Marketing)
DEF

An identity card issued by a retailer to its customers so that each individual transaction can be recorded in order to amass credits for future discounts or other benefits.

Key term(s)
  • fidelity card

French

Domaine(s)
  • Établissements commerciaux
  • Vente
CONT

Par l'intermédiaire d'un éventail de cartes de fidélité, de questionnaires et de surveillance vidéo, le consommateur est identifié, son comportement d'achat disséqué et la publicité de mieux en mieux ciblée.

Spanish

Save record 1

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

Display options

Change the order of display of the official languages of Canada
Option to display the non-official languages (Spanish or Portuguese)
Display definitions, contexts, etc., on records

Features

Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: