TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

media research [2 records]

Record 1 2005-08-05

English

Subject field(s)
  • Audiovisual Techniques and Equipment
  • News and Journalism (General)
DEF

... the science, study and expression of media.

French

Domaine(s)
  • Audiovisuel (techniques et équipement)
  • Information et journalisme (Généralités)
DEF

Étude des médias.

Spanish

Save record 1

Record 2 2000-07-24

English

Subject field(s)
  • Marketing Research
  • Advertising Techniques
  • Advertising Media

French

Domaine(s)
  • Étude du marché
  • Techniques publicitaires
  • Supports publicitaires
DEF

étude média : étude de marketing réalisée d'après des supports dans les médias.

Spanish

Campo(s) temático(s)
  • Estudio del mercado
  • Técnicas publicitarias
  • Medios de publicidad
DEF

Investigación, llevada a cabo con vistas a una campaña publicitaria, sobre la difusión, la audiencia, la cobertura, el contenido de los anuncios, el modo de comunicación y la forma de percepción del mensaje.

Save record 2

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

Features

Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: