TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

product's selling point [1 record]

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Record 1 2001-03-27

English

Subject field(s)
  • Advertising Techniques
CONT

If a product's selling point was on packaging alone, the guys at Karna would be well on their way to retirement.

French

Domaine(s)
  • Techniques publicitaires
CONT

[La] mise en évidence de ces bouteilles [...] dans le véhicule est davantage un argument de vente d'un produit [...]

Spanish

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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