TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

retail audit [1 record]

Record 1 1999-01-30

English

Subject field(s)
  • Sales (Marketing)
DEF

A study of preselected sample of retail outlets, providing information on the sales volume, sales trends, stock levels, display and promotional effectiveness of brands. ... (Glossary of marketing terms, 1987, p. 179)

French

Domaine(s)
  • Vente
DEF

Enquête auprès d'un panel de magasins de détail pour contrôler les ventes, les stocks, les achats d'un produit.

Spanish

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