TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

selected distribution [1 record]

Record 1 1975-03-11

English

Subject field(s)
  • Advertising Agencies and Services
OBS

in the case of direct mail, the advertising message is carried directly from the advertiser to individuals selected by him (...) it employs the principle of selected [ distribution of the advertisement.]

French

Domaine(s)
  • Agences et services de publicité
OBS

la publicité directe est la transmission, par --, de messages publicitaires à des individus sélectionnés. [p.2]

Spanish

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