TERMIUM Plus®

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space buying agency [1 record]

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Record 1 2002-08-23

English

Subject field(s)
  • Advertising Agencies and Services
CONT

Soon after their advertising empire was renamed Cordiant Communications, which comprised both the Saatchi & Saatchi agency network, the Bates advertising network, the media space buying agency Zenith and a number of other marketing businesses.

French

Domaine(s)
  • Agences et services de publicité
DEF

Société dont l'activité essentielle consiste à acheter des espaces publicitaires pour les revendre aux utilisateurs (annonceurs ou agences).

Spanish

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