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COST PER MILLENNIUM FORMULA [1 record]

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Alphabetical list of terms

Record 1 1986-12-18

English

Subject field(s)
  • Advertising Techniques

French

Domaine(s)
  • Techniques publicitaires
DEF

Le CPM indique ce qu'il en coûte, pour un annonceur, pour atteindre mille consommateurs, qu'il s'agisse de téléspectateurs, auditeurs ou lecteurs.

Spanish

Record saved

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