TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
ARGUMENT VENTE PRODUIT [2 records]
Record 1 - internal organization data 2005-09-02
Record 1, English
Record 1, Subject field(s)
- Advertising Techniques
- Sales (Marketing)
- Merchandising Techniques
Record 1, Main entry term, English
- selling point
1, record 1, English, selling%20point
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
... a characteristic of the product itself which can contribute to the satisfaction of a need or desire of the buyer. 2, record 1, English, - selling%20point
Record 1, French
Record 1, Domaine(s)
- Techniques publicitaires
- Vente
- Techniques marchandes
Record 1, Main entry term, French
- argument
1, record 1, French, argument
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- argument de vente 2, record 1, French, argument%20de%20vente
correct, masculine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Tous les points forts d'un produit ou d'un service qui sont utilisés pour réaliser une vente. 3, record 1, French, - argument
Record number: 1, Textual support number: 1 OBS
argument de vente : terme et définition extraits du CAPITAL Business Dictionary et reproduits avec l'autorisation de LID Editorial Empresarial. 4, record 1, French, - argument
Record 1, Key term(s)
- argument de vente d'un produit
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Técnicas publicitarias
- Ventas (Comercialización)
- Técnicas mercantiles
Record 1, Main entry term, Spanish
- argumento de venta
1, record 1, Spanish, argumento%20de%20venta
correct, masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Cada uno de los puntos fuertes de un producto o servicio que se utiliza para lograr una venta. 1, record 1, Spanish, - argumento%20de%20venta
Record number: 1, Textual support number: 1 OBS
argumento de venta: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 2, record 1, Spanish, - argumento%20de%20venta
Record 2 - internal organization data 2001-03-27
Record 2, English
Record 2, Subject field(s)
- Advertising Techniques
Record 2, Main entry term, English
- product's selling point
1, record 2, English, product%27s%20selling%20point
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
If a product's selling point was on packaging alone, the guys at Karna would be well on their way to retirement. 1, record 2, English, - product%27s%20selling%20point
Record 2, French
Record 2, Domaine(s)
- Techniques publicitaires
Record 2, Main entry term, French
- argument de vente d'un produit
1, record 2, French, argument%20de%20vente%20d%27un%20produit
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 CONT
[La] mise en évidence de ces bouteilles [...] dans le véhicule est davantage un argument de vente d'un produit [...] 1, record 2, French, - argument%20de%20vente%20d%27un%20produit
Record 2, Spanish
Record 2, Textual support, Spanish
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