TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

BUVARD PUBLICITE [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2018-12-11

English

Subject field(s)
  • Advertising Media
  • Types of Paper
DEF

... coated or uncoated blotting paper on which advertising messages are printed.

French

Domaine(s)
  • Supports publicitaires
  • Sortes de papier
DEF

Papier de type absorbant, légèrement couchés ou non couchés, sur lesquels on imprime des messages publicitaires [...]

CONT

Le buvard publicitaire connut un essor formidable dans les années 50-60. Le nombre de buvards édités à cette époque n'est pas mesurable car tous les secteurs de l'industrie et du commerce l'utilisèrent pour leurs promotions.

Spanish

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