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CANADIAN CODE ADVERTISING STANDARDS [1 record]

Record 1 2011-09-15

English

Subject field(s)
  • Titles of Standards
  • Advertising
OBS

The Code sets the criteria for acceptable advertising and forms the basis upon which advertising is evaluated in response to consumer, trade, or special interest group complaints. It is widely endorsed by advertisers, advertising agencies, media that exhibit advertising, and suppliers to the advertising process.

French

Domaine(s)
  • Titres de normes
  • Publicité
OBS

Le Code canadien des normes de la publicité [...], qui a été rédigé dans le but de promouvoir la pratique professionnelle de la publicité, a d'abord été publié en 1963. Depuis, il a fait l'objet de révisions et de refontes, de manière à conserver toute sa contemporanéité. Le Code est administré par Les normes canadiennes de la publicité (NCP). NCP est l'organisme mis sur pied par l'industrie de la publicité, afin de susciter et de maintenir la confiance du public dans la publicit

Spanish

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