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CAUSE MARKETING [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1975-03-31

English

Subject field(s)
  • Marketing
DEF

the attempt to gain recognition and support for some social cause, such as family planning, pollution control, auto seat-belt usage

French

Domaine(s)
  • Commercialisation
CONT

la promotion des causes sociales telles l'entraide (...) l'amélioration des conditions de vie (...) la transformation des institutions ou des structures sociales (...) le mouvement de défense des consommateurs

Spanish

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