TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

CONSUMER SURVEY [2 records]

Record 1 2008-08-15

English

Subject field(s)
  • Statistical Methods
  • Marketing Research
  • Food Industries

French

Domaine(s)
  • Méthodes statistiques
  • Étude du marché
  • Industrie de l'alimentation

Spanish

Save record 1

Record 2 1980-06-09

English

Subject field(s)
  • Marketing
OBS

Observing and determining the reasons why consumers prefer one brand over another. These [the surveys] are then compiled by order of age, sex, economic position, geographic location, etc.

French

Domaine(s)
  • Commercialisation

Spanish

Save record 2

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