TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

DIRECT RESPONSE [2 records]

Record 1 1991-03-14

English

Subject field(s)
  • Translation (General)
CONT

In direct response to one of the key priorities noted in the White Paper ....

French

Domaine(s)
  • Traduction (Généralités)

Spanish

Save record 1

Record 2 1987-06-03

English

Subject field(s)
  • Advertising Techniques
DEF

An advertising technique that involves advertisements containing coupons, box numbers, an 800 number, an address or a phone number. The prospect contacts the seller and information is subsequently forwarded to the former.

French

Domaine(s)
  • Techniques publicitaires
OBS

Terme suggéré par la section de traduction de Sélection du Reader's Digest.

Spanish

Save record 2

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