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GAMBLIFICATION [1 record]

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Record 1 2024-02-06

English

Subject field(s)
  • Games of Chance
  • Merchandising Techniques
  • Social Problems
DEF

... the intentional insertion of gambling or gambling-related content into contexts in which it is not naturally present.

CONT

Gamblification, the use of gambling and gambling-like experiences to guide consumer behaviour, has become increasingly prevalent in recent years, [and] while it is not limited to any particular medium, it has become [more] apparent in digital media, particularly digital games ...

French

Domaine(s)
  • Jeux de hasard
  • Techniques marchandes
  • Problèmes sociaux
OBS

casinification : désignation proposée par l'Office québécois de la langue française (OQLF) en 2023.

Spanish

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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