TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

GENERIC-MARKET OBJECTIVE [1 record]

Record 1 1975-03-11

English

Subject field(s)
  • Organization Planning
OBS

Objectives in the context of a plan have the more specific meaning of ... selecting specific market areas for company action.

French

Domaine(s)
  • Planification d'organisation
OBS

La formulation des objectifs dépend de la démarche en matière de planification commerciale [...] La sélection des marchés peut constituer l'objectif fondamental de marché (generic market objectives).

Spanish

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