TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

HOT-BUTTON ISSUE [1 record]

Record 1 2011-09-22

English

Subject field(s)
  • Communication (Public Relations)
DEF

A central issue, concern, or characteristic that motivates people to make a particular choice (among consumer goods, political candidates, or social structures).

CONT

"Hot button" has developed an attributive use as well in which it means "central, influential, crucial".

OBS

Term currently of great interest to someone who matters (i.e. some big shot).

PHR

Hot-button issue, word.

Key term(s)
  • hot-button issue
  • hot-button word

French

Domaine(s)
  • Communications (Relations publiques)
DEF

Le mot, la formule magique qui fait accéder à quelque chose, obtenir quelque chose.

Spanish

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