TERMIUM Plus®

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LAW RETAIL GRAVITATION [2 records]

Record 1 1999-01-30

English

Subject field(s)
  • Economics
DEF

The law of retail gravitation (LRG) and the economic law of market areas (LMA) both seek to define the market-area boundary between two competiting centres. Each law is reviewed and then characterised in terms of the principal dimensions of the market-area boundary.

French

Domaine(s)
  • Économique

Spanish

Save record 1

Record 2 1998-03-17

English

Subject field(s)
  • Marketing
CONT

William J. Reilly developed an empirical approach in the late twenties and early thirties through an examination of some 1332 American cities. His Law of Retail Graviation states that:"...two cities attract retail; trade from any intermediate city or town in the vicinity of the breaking point approximately in direct proportion to the population of the two cities and in inverse proportions to the square of the distances from these two cities to the intermediate town."

French

Domaine(s)
  • Commercialisation

Spanish

Save record 2

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