TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

LONG TAIL [1 record]

Record 1 2012-10-09

English

Subject field(s)
  • Electronic Commerce
  • Internet and Telematics
DEF

The potential for online retailers to make more money than their bricks and mortar counterparts because there is virtually unlimited "shelf space" to offer products.

French

Domaine(s)
  • Commerce électronique
  • Internet et télématique
DEF

Modèle économique dans lequel la vente, même en faible quantité, de produits culturels ou d'œuvres destinés à un public réduit ou dispersé devient rentable à long terme grâce au commerce en ligne.

OBS

longue traîne : terme et définition publiés au Journal officiel de la République française le 22 juillet 2010.

Spanish

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