TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

MACRO-MARKETING [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1998-03-17

English

Subject field(s)
  • Marketing
DEF

A social process that directs an economy's flow of goods and services from producers and consumers in away that effectively matches supply and demand to accomplish the objectives of society.

OBS

Marketing from the overall view of the aggregate activity in the economy for meeting society's objectives of a proper flow of goods and services.

French

Domaine(s)
  • Commercialisation

Spanish

Save record 1

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

Display options

Change the order of display of the official languages of Canada
Option to display the non-official languages (Spanish or Portuguese)
Display definitions, contexts, etc., on records

Features

Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: