TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
MARKET MATURITY [1 record]
Record 1 - internal organization data 2001-04-27
Record 1, English
Record 1, Subject field(s)
- Production Management
- The Product (Marketing)
Record 1, Main entry term, English
- market maturity
1, record 1, English, market%20maturity
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Third phase of a product or market's life cycle, featuring stable sales and profits. 2, record 1, English, - market%20maturity
Record number: 1, Textual support number: 1 OBS
The most common marketing activities [of this phase] include: re-sectoring, brand repositioning, attempts to increase consumption per client, quality or presentation upgrading, distribution channels with greater reach and attack or defence in price wars. 2, record 1, English, - market%20maturity
Record number: 1, Textual support number: 2 OBS
market maturity: term, definition and observation reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 3, record 1, English, - market%20maturity
Record 1, French
Record 1, Domaine(s)
- Gestion de la production
- Produit (Commercialisation)
Record 1, Main entry term, French
- maturité du marché
1, record 1, French, maturit%C3%A9%20du%20march%C3%A9
feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Troisième phase du cycle de vie d'un produit ou d'un marché, qui est caractérisée par des ventes et des profits stables. 1, record 1, French, - maturit%C3%A9%20du%20march%C3%A9
Record number: 1, Textual support number: 1 OBS
Les activités de mercatique les plus courantes [de cette étape] sont : nouvelle segmentation, modification de la marque, tentative d'augmentation de la consommation par client, amélioration de la qualité ou de la présentation, introduction dans des canaux de distribution plus massifs, et attaque ou défense dans la guerre des prix. 1, record 1, French, - maturit%C3%A9%20du%20march%C3%A9
Record number: 1, Textual support number: 2 OBS
maturité du marché : terme, définition et observation extraits du CAPITAL Business Dictionary et reproduits avec l'autorisation de LID Editorial Empresarial. 2, record 1, French, - maturit%C3%A9%20du%20march%C3%A9
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Gestión de la producción
- Producto (Comercialización)
Record 1, Main entry term, Spanish
- madurez del mercado
1, record 1, Spanish, madurez%20del%20mercado
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Tercera fase del ciclo de vida de un producto o mercado, que se caracteriza por ventas y beneficios estables. 2, record 1, Spanish, - madurez%20del%20mercado
Record number: 1, Textual support number: 1 OBS
Las actividades de mercadología más usuales [de esta etapa] son: resegmentación, reposición de marca, intento de aumento de consumo por cliente, mejora de la calidad o de la presentación, introducción en canales de distribución más masivos, y ataque o defensa en la guerra de precios. 2, record 1, Spanish, - madurez%20del%20mercado
Record number: 1, Textual support number: 2 OBS
madurez del mercado: término definición y observación extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 3, record 1, Spanish, - madurez%20del%20mercado
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