TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

MARKETING SYSTEM [1 record]

Record 1 2007-04-23

English

Subject field(s)
  • Marketing
OBS

Includes several additional institutions that play a crucial role in affecting the company's operations. These are suppliers, competitors, intermediaries, and environmental forces.

French

Domaine(s)
  • Commercialisation
OBS

Comprend [...] tous les échanges avec l'ensemble des partenaires de l'entreprise, en amont comme en aval, ainsi qu'avec l'environnement social, culturel, politique et économique.

Spanish

Campo(s) temático(s)
  • Comercialización
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