TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

MEDIA COUPONING [1 record]

Record 1 1981-11-02

English

Subject field(s)
  • Merchandising Techniques
  • Advertising Agencies and Services
  • Audiovisual Journalism
OBS

the delivery of coupons in printed publications, or media couponing, is the most frequently used method of distribution. The important media for this kind of promotion are newspapers and magazines.

French

Domaine(s)
  • Techniques marchandes
  • Agences et services de publicité
  • Presse audiovisuelle
OBS

il y a plusieurs méthodes de distribution des coupons [Aux États-Unis, la technique la plus couramment employée est:] le couponage par magazines.

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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