TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

MERIT SITE [1 record]

Record 1 2001-03-20

English

Subject field(s)
  • Advertising Techniques
OBS

(poster advertising).

French

Domaine(s)
  • Techniques publicitaires
DEF

Evaluation de l'intérêt publicitaire d'un emplacement en tenant compte des critères relatifs : d'une part, à sa position (dimensions, champ de visibilité, angle avec l'axe du trafic, hauteur au-dessus du sol, éclairage, masques, etc.), d'autre part, à la circulation (nombre de passants et de passages; nature : piétons ou véhicules; caractéristiques socio-démographiques: âge, sexe, profession, vitesse).

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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