TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

NON-DUPLICATED COVERAGE [1 record]

Record 1 2001-09-13

English

Subject field(s)
  • Advertising Media
  • Motivation and Advertising Psychology
OBS

We consider an area served if it receives public broadcast service from a grade B television signal or a 60 dBu FM radio signal. If the proposed coverage area overlaps with the coverage area of another station of the same type, you should also provide a calculation of the non-duplicated coverage population...

French

Domaine(s)
  • Supports publicitaires
  • Motivation et psychologie de la publicité
DEF

Nombre de personnes touchées par un support ou une combinaison de supports, chacune d'entre elles n'étant alors comptée qu'une fois.

Spanish

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