TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

OMNICHANNEL [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2017-08-29

English

Subject field(s)
  • Merchandising Techniques
  • Internet and Telematics
CONT

Omnichannel ... is a multichannel approach to sales that seeks to provide the customer with a seamless shopping experience whether the customer is shopping online from a desktop or mobile device, by telephone or in a bricks and mortar store.

French

Domaine(s)
  • Techniques marchandes
  • Internet et télématique
CONT

[...] le multicanal a pour finalité de multiplier les points de contacts entre une marque et un client tandis que l'omnicanal s'attache à optimiser l'expérience client, à faciliter le parcours d'achat en offrant une complémentarité entre points de vente physiques et points de contacts digitaux.

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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