TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

OPTIMAL PRODUCT MIX [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2010-03-02

English

Subject field(s)
  • Productivity and Profitability
  • Management Control
  • The Product (Marketing)
CONT

The company's objectives are the basis for defining the optimal product mix. The current product mix is said to be optimal if no adjustment would enhance the company's chances of achieving its objectives.

French

Domaine(s)
  • Productivité et rentabilité
  • Contrôle de gestion
  • Produit (Commercialisation)
DEF

Dans le cadre de la stratégie de produits, choix de la proportion optimale des divers produits (ou services) qui permet à l'entreprise de maximiser ses bénéfices et d'atteindre ses objectifs.

Spanish

Campo(s) temático(s)
  • Productividad y rentabilidad
  • Control de gestión
  • Producto (Comercialización)
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