TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

PREMIUM PACK [1 record]

Record 1 2008-02-20

English

Subject field(s)
  • Special Packaging
  • Merchandising Techniques
DEF

A package of a product offering an item, usually in either in-pack or on-pack form.

CONT

A premium package is an ordinary package which has thereon or therein a printed premium which acts as an additional inducement to purchase the package. The premium itself may have an intrinsic value and be, for example, a baseball or similar collector's card, a cooking recipe, or the like. Alternatively, the premium may have little or no intrinsic value, but be redeemable for an item of value, for example, by the purchaser removing the premium and mailing it to the manufacturer for a refund or prize.

French

Domaine(s)
  • Emballages spéciaux
  • Techniques marchandes
DEF

Emballage d'un produit offrant une prime que l'on glisse à l'intérieur ou que l'on pose directement sur l'emballage.

Spanish

Save record 1

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

Features

Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: