TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

PRODUCT-CENTRIC COMMUNICATIONS [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2013-05-29

English

Subject field(s)
  • Communication and Information Management
  • Marketing
CONT

Content marketing is one of the most time-consuming and difficult components of marketing because you need to have differentiated expertise, style, brand recognition, and the resources to create a portfolio of desired and meaningful content beyond product-centric communications.

French

Domaine(s)
  • Gestion des communications et de l'information
  • Commercialisation

Spanish

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