TERMIUM Plus®

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PROVINCIAL MARKETING ORGANIZATION [1 record]

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Record 1 2014-03-28

English

Subject field(s)
  • Tourism Publicity
  • Marketing
CONT

Canada's tourism industry is a dynamic affiliation of public and private sector organizations ranging from small- to medium-size enterprises (SMEs) to provincial marketing organizations (PMOs) to destination marketing organizations (DMOs).

French

Domaine(s)
  • Stimulation du tourisme
  • Commercialisation
CONT

L’industrie touristique canadienne est une alliance dynamique d’organismes des secteurs public et privé, composée aussi bien de petites et moyennes entreprises (PME) que d’organismes de marketing provinciaux (OMP) et d’organismes de marketing de destination (OMD). Elle rassemble en outre toute une gamme d’associations de l’industrie touristique et de professionnels des voyages.

Spanish

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