TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

REPLACEMENT MARKET [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1993-05-17

English

Subject field(s)
  • Marketing
  • Telecommunications
DEF

(As per Cancom's definition) a market or system which perceives its current level of service to be inadequate due to the poor quality of the U.S. signals received either over the air or by microwave, where satellite delivery is a feasible solution.

French

Domaine(s)
  • Commercialisation
  • Télécommunications
DEF

(D'après la Cancom) marché ou entreprise qui estime que le niveau actuel de son service est insatisfaisant à cause de la piètre qualité des signaux américains reçus, soit en direct ou par micro-ondes, dans les cas où la réception par satellite est une solution possible.

CONT

Le marché de renouvellement (...) dépend de la durée de vie moyenne du produit.

Spanish

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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