TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

STARCH READERSHIP SCORE [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1999-01-29

English

Subject field(s)
  • Advertising
DEF

There are a number of individual STARCH scores available here, covering the effects of size, placement and colour on advertising readership as well as information on editorial content and its effects on readership.

French

Domaine(s)
  • Publicité

Spanish

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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