TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
MERCATIQUE [2 records]
Record 1 - internal organization data 2017-02-13
Record 1, English
Record 1, Subject field(s)
- Merchandising Techniques
- Marketing Research
Record 1, Main entry term, English
- marketing
1, record 1, English, marketing
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Broadly, the functions of sales, distribution, advertising and sales promotion, product planning and market research. 2, record 1, English, - marketing
Record 1, French
Record 1, Domaine(s)
- Techniques marchandes
- Étude du marché
Record 1, Main entry term, French
- marketing
1, record 1, French, marketing
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- mercatique 2, record 1, French, mercatique
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Ensemble des techniques et moyens d'action qui, à partir de la connaissance des besoins du consommateur et des structures du marché, ont pour but la commercialisation de produits et de services pouvant satisfaire ces besoins. 3, record 1, French, - marketing
Record number: 1, Textual support number: 1 OBS
Ils regroupent la création et le développement de produits et de services, la fixation des prix de vente, la sélection et la définition des circuits de distribution, ainsi que toutes les actions promotionnelles mises en œuvre pour créer ou stimuler la demande pour les produits et les services. 3, record 1, French, - marketing
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Técnicas mercantiles
- Estudio del mercado
Record 1, Main entry term, Spanish
- comercialización
1, record 1, Spanish, comercializaci%C3%B3n
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- mercadotecnia 2, record 1, Spanish, mercadotecnia
correct, feminine noun, Latin America
- mercadeo 3, record 1, Spanish, mercadeo
correct, masculine noun, Latin America
- mercadología 4, record 1, Spanish, mercadolog%C3%ADa
correct, feminine noun
- marketing 5, record 1, Spanish, marketing
correct, masculine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Ciencia que estudia al consumidor, identifica sus necesidades y busca su satisfacción creando oportunidades de negocio. Su objeto es aumentar la satisfacción del consumidor al mismo tiempo que el valor de la empresa, y no aumentar el consumo de un determinado producto. 4, record 1, Spanish, - comercializaci%C3%B3n
Record number: 1, Textual support number: 1 OBS
En algunos países de Hispanoamérica se usan también los términos mercadotecnia y mercadeo, aunque el uso del vocablo inglés es el más generalizado. 4, record 1, Spanish, - comercializaci%C3%B3n
Record number: 1, Textual support number: 2 OBS
mercadología; mercadotecnia; mercadeo: términos, definición y observación extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 6, record 1, Spanish, - comercializaci%C3%B3n
Record 2 - internal organization data 2008-02-15
Record 2, English
Record 2, Subject field(s)
- Merchandising Techniques
- Marketing Research
Record 2, Main entry term, English
- marketing
1, record 2, English, marketing
adjective
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record 2, French
Record 2, Domaine(s)
- Techniques marchandes
- Étude du marché
Record 2, Main entry term, French
- mercatique
1, record 2, French, mercatique
correct, adjective
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 DEF
Qui se rapporte à la mercatique. 1, record 2, French, - mercatique
Record 2, Spanish
Record 2, Textual support, Spanish
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