TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

POUVOIR MARCHANDAGE [1 record]

Record 1 2003-03-18

English

Subject field(s)
  • Marketing
CONT

Because suppliers had the only up-to-date facts on what was selling where, they acted as consultants. This consulting relationship also gave suppliers more bargaining power in price setting.

OBS

Terminology related to the Free Trade Area of the Americas (FTAA) negotiating process.

French

Domaine(s)
  • Commercialisation
CONT

Étant donné qu'on a reconnu dès le début que le «pouvoir de négociation» était un élément favorable à la protection des consommateurs, l'élaboration de la théorie de la négociation est d'une grande importance à l'effort visant à établir une série de principes régissant la protection des consommateurs modernes.

OBS

Terminologie du processus d'établissement de la Zone de libre-échange des Amériques (ZLEA).

Spanish

Campo(s) temático(s)
  • Comercialización
CONT

Los dos pilares que sostienen el proyecto Mercosur son sus objetivos centrales: 1) . . . 2) Acumular un poder de establecimiento internacional que, a través del desarrollo de la integración política, económica y social interna, se exprese hacia fuera como lo que es: la quinta economía mundial (después del Nafta, la Unión Europea, Japón y China.)

OBS

Terminología relacionada con el proceso de establecimiento del Área de Libre Comercio de las Américas (ALCA).

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