TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

ADVERTISING CAMPAIGN [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2018-12-11

English

Subject field(s)
  • Advertising Techniques
DEF

A coordinated advertising effort over a certain period of time in carefully selected media with a specific objective ...

French

Domaine(s)
  • Techniques publicitaires
DEF

Ensemble des activités de publicité, qu'une firme utilise, pendant une période déterminée, pour présenter les caractéristiques d'un produit ou d'un service et pousser les consommateurs à une réaction d'achat ou autre.

Spanish

Campo(s) temático(s)
  • Técnicas publicitarias
DEF

Conjunto de acciones que se realizan en un período de tiempo para transmitir un mensaje a un público objetivo con unos medios determinados.

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