TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

COMPETITIVE STRATEGY [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1975-03-11

English

Subject field(s)
  • Organization Planning
  • Marketing Research
DEF

The determination of the particular approach that the firm will take to winning a good return in ... the areas of business opportunity that it wants to cultivate ...

French

Domaine(s)
  • Planification d'organisation
  • Étude du marché
DEF

Combinaison de fins (objectifs), pour lesquelles l'entreprise se bat, et de moyens (politiques), employés pour se rendre là où elle le veut.

Spanish

Campo(s) temático(s)
  • Planificación de organización
  • Estudio del mercado
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