TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
LATE ADOPTER [2 records]
Record 1 - internal organization data 2003-12-04
Record 1, English
Record 1, Subject field(s)
- Marketing
Record 1, Main entry term, English
- late adopter
1, record 1, English, late%20adopter
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- laggard 1, record 1, English, laggard
correct, jargon
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
“Late adopters” or “laggards” correspond to the part of the curve that flattens out at the top and might be from 80 to 100% of potential users. 1, record 1, English, - late%20adopter
Record 1, French
Record 1, Domaine(s)
- Commercialisation
Record 1, Main entry term, French
- adopteur tardif
1, record 1, French, adopteur%20tardif
masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- adopteuse tardive 2, record 1, French, adopteuse%20tardive
feminine noun
- suiveur 3, record 1, French, suiveur
masculine noun
- suiveuse 2, record 1, French, suiveuse
feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
Les adopteurs précoces sont [...] un public test dans le lancement d'un nouveau produit : s'ils l'adoptent, la mode est lancée car ils vont contribuer à la formation du buzz, le bouche à oreille. Par son intermédiaire, les «late adopters» ou suiveurs vont à leur tour adopter le produit, et en faire un phénomène branché. 3, record 1, French, - adopteur%20tardif
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 1989-06-09
Record 2, English
Record 2, Subject field(s)
- Sociology of Communication
- Anthropology
Record 2, Main entry term, English
- late adopter
1, record 2, English, late%20adopter
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, French
Record 2, Domaine(s)
- Sociologie de la communication
- Anthropologie
Record 2, Main entry term, French
- adoptant tardif
1, record 2, French, adoptant%20tardif
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record 2, Spanish
Record 2, Textual support, Spanish
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