TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

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Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2004-01-19

English

Subject field(s)
  • Marketing
  • The Press (News and Journalism)
DEF

The practice of basing retail sales figures for magazines solely on the number of sales recorded through the scanning of UPC codes at checkout, as opposed to the traditional system of basing sales on the number of unsold copies returned for credit.

French

Domaine(s)
  • Commercialisation
  • Presse écrite
DEF

Pratique consistant à calculer les chiffres des ventes de magazines au détail en se fondant uniquement sur le nombre de ventes enregistré grâce au balayage du code universel des produits effectué à la caisse, par opposition au système traditionnel qui consiste à calculer les ventes en se fondant sur le nombre d'exemplaires invendus retournés en vue d'obtenir un crédit.

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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