TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
astroturfing [1 record]
Record 1 - internal organization data 2022-07-18
Record 1, English
Record 1, Subject field(s)
- Communication (Public Relations)
- Political Science
- Advertising
- Collaborative and Social Communications
Record 1, Main entry term, English
- astroturfing
1, record 1, English, astroturfing
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Astroturfing refers to political, advertising, or public relations campaigns that are designed to mask the sponsors of the message to give the appearance of coming from a disinterested, grassroots participant. Astroturfing is intended to give the statements the credibility of an independent entity by withholding information about the source's financial connection. 2, record 1, English, - astroturfing
Record 1, French
Record 1, Domaine(s)
- Communications (Relations publiques)
- Sciences politiques
- Publicité
- Communications collaboratives et sociales
Record 1, Main entry term, French
- désinformation populaire planifiée
1, record 1, French, d%C3%A9sinformation%20populaire%20planifi%C3%A9e
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- désinformation populaire orchestrée 2, record 1, French, d%C3%A9sinformation%20populaire%20orchestr%C3%A9e
correct, feminine noun
- contrefaçon de mouvement d'opinion 3, record 1, French, contrefa%C3%A7on%20de%20mouvement%20d%27opinion
correct
- contrefaçon d'opinion 3, record 1, French, contrefa%C3%A7on%20d%27opinion
correct
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
Très en vogue à l'ère des réseaux sociaux, la désinformation populaire planifiée (astroturfing) est une technique de communication qui consiste à stimuler un mouvement populaire pour fabriquer l'opinion. Elle est utilisée dans les campagnes publicitaires ou politiques et par les entreprises privées. 4, record 1, French, - d%C3%A9sinformation%20populaire%20planifi%C3%A9e
Record number: 1, Textual support number: 1 OBS
désinformation populaire planifiée; désinformation populaire orchestrée : désignations tirées du mini-lexique «Protection du consommateur» et reproduites avec l'autorisation du Centre de ressources en français juridique de l'Université de Saint-Boniface. 5, record 1, French, - d%C3%A9sinformation%20populaire%20planifi%C3%A9e
Record number: 1, Textual support number: 2 OBS
contrefaçon de mouvement d'opinion; contrefaçon d'opinion : désignations publiées au Journal officiel de la République française le 9 juillet 2021. 6, record 1, French, - d%C3%A9sinformation%20populaire%20planifi%C3%A9e
Record 1, Spanish
Record 1, Textual support, Spanish
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