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off-trade [1 record]

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Record 1 2002-08-23

English

Subject field(s)
  • Market Structure (Trade)
CONT

Despite the astounding growth of this market, retailers in both on- and off-trade are still allocating insufficient space to the category, which remains highly display, sensitive. Merchandising is, therefore, particularly important, as is the decor, ambiance and music in the on-trade. There are likely to be more chillers, probably branded, introduced in both on the -on and off-trade.

French

Domaine(s)
  • Morphologie des marchés (Commerce)
OBS

Les épiceries et les dépanneurs sont des établissements pratiquant le commerce de consommation à domicile.

Spanish

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