TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

TIE-IN ADVERTISEMENT [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2020-07-03

English

Subject field(s)
  • Advertising Media
  • Merchandising Techniques
DEF

An print advertisement that relates to other advertising.

CONT

A tie-in advertisement may be run by a retail store owner in conjunction with a manufacturer's advertisement for a product carried in the store. It may also be an advertisement for several different products (involving several different manufacturers) that ties in with a local sales promotion.

French

Domaine(s)
  • Supports publicitaires
  • Techniques marchandes

Spanish

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