TERMIUM Plus^®

Fiche 1,  Justifications,  Anglais

Record number: 1, Textual support number: 1 OBS

CARF's Objectives: To develop, publish and regularly update guideline documents for the evaluation of communications research and the reporting of research studies. To stimulate the development of new improved research techniques through the interchange of ideas with other countries. To help develop and promote Canadian expertise. To review and appraise published research and comment on its technical validity and usefulness. To voice key industry concerns and work to provide ways for interested parties to work together to resolve them. To provide a forum for discussion of industry issues and exchange of ideas. To be a source of information on advertising and media research issues for members. To support lobbying efforts on behalf of the industry.  3, fiche 1, Anglais, - Canadian%20Advertising%20Research%20Foundation

Fiche 1,  Justifications,  Français

Fiche 1,  Justifications,  Espagnol