TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
push marketing strategy [2 records]
Record 1 - internal organization data 2005-08-09
Record 1, English
Record 1, Subject field(s)
- Electronic Commerce
Record 1, Main entry term, English
- push marketing strategy
1, record 1, English, push%20marketing%20strategy
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- push strategy 1, record 1, English, push%20strategy
correct
Record 1, French
Record 1, Domaine(s)
- Commerce électronique
Record 1, Main entry term, French
- stratégie de pression
1, record 1, French, strat%C3%A9gie%20de%20pression
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- stratégie oblique 1, record 1, French, strat%C3%A9gie%20oblique
correct, feminine noun
Record 1, Textual support, French
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Comercio electrónico
Record 1, Main entry term, Spanish
- marketing de personalización masiva con tecnología push
1, record 1, Spanish, marketing%20de%20personalizaci%C3%B3n%20masiva%20con%20tecnolog%C3%ADa%20push
correct, masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2002-10-07
Record 2, English
Record 2, Subject field(s)
- Merchandising Techniques
- Advertising Techniques
- The Product (Marketing)
Record 2, Main entry term, English
- push strategy
1, record 2, English, push%20strategy
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
- push marketing strategy 2, record 2, English, push%20marketing%20strategy
correct
- push marketing 3, record 2, English, push%20marketing
correct
Record 2, Textual support, English
Record number: 2, Textual support number: 1 DEF
A marketing strategy aimed at convincing wholesalers and retailers to purchase a product. 4, record 2, English, - push%20strategy
Record 2, French
Record 2, Domaine(s)
- Techniques marchandes
- Techniques publicitaires
- Produit (Commercialisation)
Record 2, Main entry term, French
- stratégie oblique
1, record 2, French, strat%C3%A9gie%20oblique
correct, feminine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- stratégie de pression 2, record 2, French, strat%C3%A9gie%20de%20pression
correct, feminine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 DEF
Stratégie de marketing qui vise à convaincre distributeurs et détaillants à stocker et à vendre un produit ou à fournir un service et à pousser le consommateur à acheter le produit ou le service par des actions promotionnelles axées sur la réduction des prix, par exemple les rabais. 3, record 2, French, - strat%C3%A9gie%20oblique
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Técnicas mercantiles
- Técnicas publicitarias
- Producto (Comercialización)
Record 2, Main entry term, Spanish
- estrategia del empujón
1, record 2, Spanish, estrategia%20del%20empuj%C3%B3n
correct, feminine noun
Record 2, Abbreviations, Spanish
Record 2, Synonyms, Spanish
Record 2, Textual support, Spanish
Record number: 2, Textual support number: 1 OBS
estrategia del empujón: término extraído del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 2, record 2, Spanish, - estrategia%20del%20empuj%C3%B3n
Copyright notice for the TERMIUM Plus® data bank
© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
Features
Language Portal of Canada
Access a collection of Canadian resources on all aspects of English and French, including quizzes.
Writing tools
The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.
Glossaries and vocabularies
Access Translation Bureau glossaries and vocabularies.
- Date Modified: