TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

INNOVATION MODEL [1 record]

Record 1 1998-02-19

English

Subject field(s)
  • Marketing
CONT

... the process of innovation in services is the reverse of the standard innovation model identified as prevailing in the sectors which produce the capital goods embodying the new technology.

French

Domaine(s)
  • Commercialisation

Spanish

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