The Government of Canada’s terminology and linguistic data bank.


Record 1 1993-11-14


Subject field(s)
  • Packaging
  • Language
  • Merchandising Techniques

Koon's solution was to use bright, eye-catching photography of a broad assortment of toppings on the crispbread .... A focus on the name in the centre of the package, and color-coding the variants in the range, further strengthened the product's identity and its ease of use.


  • Emballages
  • Linguistique
  • Techniques marchandes

Le packaging nouvelle génération. L'emballage fait partie intégrante de l'habillage de vos grands crus ou de vos vins de terroirs [...] pour rendre vos produits plus communicants et plus attractifs.


Save record 1

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2023
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau


Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: