TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

PRODUCT BRIEF [1 record]

Record 1 2009-09-14

English

Subject field(s)
  • Marketing
OBS

Much [Research & Development] time is spent on product briefs that lack clear definition or on work that is geared more to winning Nobel Prizes for the research personnel than to generating profit opportunities for the company.

French

Domaine(s)
  • Commercialisation
OBS

Le département Recherche et développement passe d'innombrables heures sur des définitions de produits trop vagues ou sur des travaux visant plus à valoir un prix Nobel au chercheur qu'à générer des opportunités rentables pour l'entreprise.

Spanish

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© Public Works and Government Services Canada, 2020
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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